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Showing posts from December, 2013

Its all About Learning .........

Serving in the Media industry for last few years, I feel a perfect resemblance between an Advertisement agency and a business of Pani Puri, as in both the Businesses the costumer approaches to taste the untested flavours with the prefect ad mixture of all the Ingredients..... I find both as a perfect integration of the flavour, taste, Essence, Presentation and an appetite for a healthy competition among each others, and that's what every Advertisement agency should be, Each team member in the agency has his own unique preposition, and in combination as team we are a perfect Blended   Pani Puri of Ad Campaign . I would like to elaborate all the ingredients:- Puri : - Upper Management (Fried in the Oil of Experience, Perfection, Dedication and Commitment) to provide us platform for subordinate to showcase their intrinsic calibre. Pudina & Green Chilly: Conceptualize & Copywriters –   Flavoured the Brand communication objective with ...